Choose your customers. Fire the ones that hurt your ability to deliver the right story to the others.
—Seth Godin
Topics: Business
Developing expertise or assets that are not easily copied is essential; otherwise you’re just a middleman.
—Seth Godin
Topics: Business
Once you free yourself from the need for perfect acceptance, it’s a lot easier to launch work that matters.
—Seth Godin
Topics: Mediocrity
The application process changes the list of who applies. Your applicants reflect your methods.
—Seth Godin
Topics: Business
If religion comprises rules you follow, faith is demonstrated by the actions you take.
—Seth Godin
Topics: Choice
Leadership on the other hand, is about creating change you believe in.
—Seth Godin
Topics: Leadership, Management
The best time to do great customer service is when a customer is upset.
—Seth Godin
Topics: Business
Everyone is not your customer.
—Seth Godin
Topics: Business
Art is what we’re doing when we do our best work.
—Seth Godin
Topics: Greatness
Give up control and give it away … The more you give your idea away, the more your company is going to be worth.
—Seth Godin
Topics: Business
If you can’t sell to 1 in 1000, why market to a million?
—Seth Godin
Why waste a sentence saying nothing?
—Seth Godin
Most of the time, creative entrepreneurs lose interest long before their marketing message loses its power.
—Seth Godin
If you want to dig a big hole, you need to stay in one place.
—Seth Godin
Topics: Change
Saying no to loud people gives you the resources to say yes to important opportunities.
—Seth Godin
Topics: Choice
But this is a remarkable egg, an egg worth talking about, an egg worth crossing the street for, an egg worth writing about.
—Seth Godin
The reason it seems that price is all your customers care about is that you haven’t given them anything else to care about.
—Seth Godin
Fire the committee. No great website in history has been conceived of by more than three people. Not one. This is a deal breaker.
—Seth Godin
Topics: Business
If you could do tomorrow over again, would you?
—Seth Godin
Topics: Choice
Big ideas are little ideas that no-one killed too soon.
—Seth Godin
Topics: Ideas
No organization ever created an innovation. People innovate, not companies.
—Seth Godin
Topics: Ideas
If you can’t make money from attention, you should do something else for a living.
—Seth Godin
In our desire to please everyone, it’s very easy to end up being invisible or mediocre.
—Seth Godin
Topics: Mediocrity
Instead of wondering when your next vacation is, you ought to set up a life you don’t need to escape from.
—Seth Godin
Ideas in secret die. They need light and air or they starve to death.
—Seth Godin
Topics: Ideas
Are you a serial idea-starting person? The goal is to be an idea-shipping person.
—Seth Godin
Topics: Leadership, Management, Ideas
Put aside your need for a step-by-step manual and instead realize that analogies are your best friend.
—Seth Godin
Relying too much on proof distracts you from the real mission—which is emotional connection.
—Seth Godin
It’s better to make a decision, even the wrong one, than to be in limbo.
—Seth Godin
Topics: Business
Successful people are the ones who are breaking the rules.
—Seth Godin
Topics: Mediocrity
Wondering Whom to Read Next?
- Tom Peters American Management Consultant
- Herb Kelleher American Entrepreneur
- Robert Ringer American Entrepreneur
- Martha Stewart American Businesswoman
- Russell Simmons American Music Promoter
- Steve Jobs American Entrepreneur
- Mary Kay Ash American Entrepreneur
- Walt Disney American Entrepreneur
- William C. Durant American Industrialist
- Lady Bird Johnson First Lady of the United States
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